Icox Consulting

 

Marketing Plan
Emerging Technologies
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E-business



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E-position

Introduction: The immediate goal of a Web site is to obtain traffic, to attract visitors who later will become buyers or users. To this aim, many must dedicate many resources, in advertising inputs and working hours , without appreciating a return of the investment as greater traffic of visits.
Above all the various existing techniques used for website promotion, search engines positioning is the one that excels. It is a very effective technique and it facilitates great affinity and qualified targets.
To promote a project in Internet is a task that requires long time and a constant dedication, if you want to obtain good results.
Register a website in thousands of finders is a type of action that is no longer used In Internet.


The best results when using these kind of actions are obtained dedicating hours to this technique and having the best tools. Some of the actions to practice to be successful in the positioning are:

  • Previous Analysis
  • Relevant words and phrases (criteria search)
  • Competition analysis based in relevant words and phrases.
  • Search engines inclusion
  • Inclusion and positioning monitoring